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MIRM

Will Dilmore is a MIRM, so what does that really mean?

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Will recently renewed his MIRM membership through the Institute of Residential Marketing, a division of the National Association of Home Builders. The Master in Residential Marketing (MIRM) designation is the most prestigious designation given by the Institute; it is the top-level achievement for professionals in new home marketing. Among the long list of designation requirements is a real life case study that is evaluated by industry peers (usually out-of-state), and that process alone can take months. Will’s case study focused on a local Meridian neighborhood and how it evolved in housing styles, price point and demographics. By dissecting each element of the neighborhood, Will gained a deeper appreciation for the perspective of both the builder and the homebuyers. 
 
On a national level, many large builders seek real estate professionals with MIRM designations to start up and lead new communities. Locally, there are only 8 MIRMs in the entire state of Idaho (as of today) and most of them work right here in the Boise Valley. In my opinion, the value of working with a MIRM is the benefit of expertise in the new home selling/new home buying process, and the peace of mind knowing that you’re working with a true professional. 
 
And although I don’t personally hold this exclusive designation, I share close quarters with someone who does! As a team, our expertise and “we care” attitude ultimately results in the best service to our clients.

 

 

 

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